Medieval Times invents a modern union-busting tactic

Trademark, like all “IP,” is a tool to control critics, customers and competitors.

Striking workers in front of a factory, being fired on by teargas. Between them and the factory are a pair of jousting knights in the style of a medieval tapestry. Behind the factory looms a giant, ogrish boss in a top-hat, chomping a cigar. He is pulling on a lever made from a stylized dollar sign. In one gloved hand, he holds aloft a medieval night, who is bent over in supplication.



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